Branding · CONCEPT PROJECT

VÉLA PARIS

A fashion typography study: less noise, more poise.

Ivory fashion identity study with sculptural black monogram

A world of its own.

A fashion typography study: less noise, more poise. This self-initiated visual study explores a distinct creative direction for a fictional brand.

Concept imagery illustrates an idea, not a commissioned client project, a live product or measured business results.

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